Abbot's Grove, Knocklyon



Project Highlights Included

  • 5, 344 website visits
  • +100 registrations
  • Ad reach 161, 816

Key Activities Updated:

  • Weekly creative, design and ad setup and reporting sent for approval.
  • Weekly updated graphics and imagery and creative around content.
  • Sharing, tagging, engagement and messaging.
  • Using agents profiling information on recent buyers for targeting in Ads to create a highly targeted lookalike audience.


The Digital campaign consisted of Organic Facebook and Instagram posts (content agreed via a prescheduled topical and relevant content calendar) and a paid Facebook and Instagram Advertising targeting a potential audience of thousands of people using a researched profile.

We measured all the activity that was generated by our online campaigns. We monitored traffic to website, Facebook and Instagram Likes, Facebook and Instagram post reach, leads generated and Cost Per Acquisition.

By measuring all of these elements we could ascertain what was working best and ultimately what was resulting in sales.

All aspects of the Digital Marketing campaigns were reported to Winterbrook and in turn they were communicative on the sales driven by the campaign.

Services Provided

  • Advertising
  • Content Marketing
  • Digital Advertising
  • Digital Marketing
  • Marketing

Marketing is no longer about the stuff that you make, but about the stories you tell.

Seth Godin

Red Man Media

4 Adelaide Street,

Dún Laoghaire,

Co. Dublin