REA Grimes required a new logo, branding and a responsive website that would work on all devices, with easy navigation and clear visuals for the features and houses of the development. They also required a stylised professional brochure for print and download, signage and flags.
We worked with REA Grimes directly to:
We created the fresh look and feel through both online and offline touchpoints – which included the logo print materials, signage and website. With the logo we tried to evoke the heritage of ancient history of Ashbourne by implementing a dolmen feature into it, riffing on the theme of the Ancient East. The logo also has a nod to the W in the Wafre Family Coat of Arms.
We ensured that the website was fully optimised for mobile visits using an adaptive web design that didn’t degrade the desktop experience. The adaptive web design used layout and content that were tailored for desktop, tablet and smartphone screen dimensions.
Logos and branding are so important. In a big part of the world, people cannot read French or English--but are great in remembering signs
4 Adelaide Street,